skip to Main Content

JOOP! WOW! Discover the scent that makes the man. 

Instagram PantherThe new fragrance for men

JOOP! WOW!

The new masculine signature fragrance from JOOP! Is surprisingly different: developed for men who cultivate their true self.

The mysterious story of WOW! Was commissioned by JOOP! Fragrances, directed by internationally renowned director Olivier Dahan, who also shot the Oscar-winning film “La vie en rose”.

Find Out More >

Back To Top